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Showing posts with label Google. Show all posts
Showing posts with label Google. Show all posts

Thursday, April 28, 2016

Supreme Court Authorizes Stealing Books From Authors!


Stolen Books
On Monday, 18 April 2016, the Supreme Court (SC) let stand a lower court's ruling that allowed Google to mass copy/scan millions of authors' books without their permission or granting them any remuneration.

By legitimizing Google's mass digital scanning of authors' books without their permission or remuneration, the Supreme Court believes that authors' work, created from their own imaginations, is NOT their own property! I guess then Google owns our very imaginations?

Hogwash! What a bunch of rubbish. What is the sense or purpose of copyright laws, if the SC won't even recognize or uphold them?

Books no longer under copyright are excluded. But, books still under copyright law should not be copied, in part or in whole, without the permission of and some kind of remuneration to the authors (or their estates), especially when the use of the scanned/copied books results in profits.

Something is rotten in the state of supreme law (if there is such a thing on this earth). Could it be that the SC is overly influenced by the wealth of some corporations and not enough by fairness in law and true ownership?

What say you?

Read more about this topic in the research article for this post:

US Supreme Court Rules in Google’s Favor After Decade+ Legal Fight With Authors 

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Friday, December 7, 2012

Ereaders, Brazil and Marketing Gamesmanship

The Brazilian Flag
There are many fine ereaders on the market nowadays. But it wasn't always that way when they were just popping out of their tech wombs.

Tonight's post will take you inside a little intriguing history of how the new ereaders on the blockjostled with each other to be the chosen one --- and demonstrates to what extent ereader companies, such as Kobo, Amazon and Google, will go in gamesmanship when launching first ebookstores this week in Brazil within hours of each other --- all after nearly a year of anticipation, negotiation and planning.

So, what's behind this rush to market in Brazil?

Edward Nawotka, Publishing Perspectives, gives us the answer:

What’s Behind Kobo, Google and Amazon’s Simultaneous Brazil Launch?

Usually, Kobo is first. Or at least that’s what they will tell you. A few years ago during BookExpo America, the company announced a new ereader just minutes before Barnes & Noble revealed a similar device, after having sent out press invitations more than a week earlier. Technically Kobo was “first,” but it left one with the distinct impression they were merely crying “me too, me too” — rather than having innovated anything as such.

In Brazil this week, we saw the same kind of gamesmanship, with Kobo, Google and Amazon all launching ebookstores within hours of each other — all after nearly a year of anticipation, negotiation and planning. Kobo was, natch, “first”—and here proper credit isdue — having announced their partnership with Livraria Cultura bookstore chain months ago. Amazon was the subject of rumors concerning a deal with Brazil’s dominant bookstore chain Saraiva, so we knew something was happening, even if the notoriously secretive company wasn’t revealing its hand. Goole was…well, just being Google — that is, silently ubiquitous. Apple, meanwhile, jumped in last month with their half-baked iBookstore “window” for Brazilians, but that doesn’t quite count as a proper launch.

So what is behind all this “rush to market.” Is it pursuit of the so-called “first mover advantage?”

In ebooks, first-mover advantage would seem to make a huge difference, as buyers — particularly in developing markets — are likely to commit to a single reading device and stick with it. But in Brazil, where relatively few devices are available (iPads, one Kobo, no Kindles, a few white label readers…but hundreds of millions of cell phones), it wouldn’t seem to make a difference. Well, yes, for Kobo it would. But for Amazon and Google, whose apps are available on multiple formats and, in the case of Google, every Android phone — what’s the rush? And why chase?

It all harks back to the early ebook days, when bookstores touted the increasing number of titles they had on offer like some kind of pointless Cold War escalation.

And, as Irish publisher and pundit Eoin Purcell pointed out last week and as we saw in Japan — where Amazon learned from Kobo’s mistakes — sometimes waiting on the sidelines can be an advantage (could this be B&N’s strategy in Brazil?).

Read and learn more

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Monday, November 19, 2012

The First Kindle Grew Amazon’s Appetites

Jeff Bezos introduces first Kindle
Nov. 19, 2007, in New York




Do you know the Kindle is 5 years old this month?

My first thought on learning this fact was "Damn, the Kindle has only been here for 60 months. Seems its been with us much longer --- Time flies faster when you get older!"

Let's take a look at a little Kindle history tonight --- how and why it (Kindle) came about AND most importantly what was the single magic trick that made it a success (after other such devices failed) --- and further how it '...expanded Amazon’s appetites and put it on an inevitable collision course with other high-tech heavyweights making a play to dominate the coming age of digital media. “It’s no longer about Virgin Media or Barnes & Noble (BKS),” said Scott Devitt, an analyst at Morgan Stanley. “It’s Apple and Google and Samsung and Microsoft..."'

Brad Stone, Businessweek, relates:

Five Years After the First Kindle, Amazon Girds for the Digital Fight


five years ago today— Amazon (AMZN) Chief Executive Jeff Bezos appeared before a group of journalists and publishing executives at the W Hotel in lower Manhattan to introduce something completely unexpected from a company widely thought of at the time as an online retailer: an electronic reading device. Oddly shaped, with a sluggish black-and-white screen and a jumble of angular buttons, the original Kindle resembled the unholy spawn of a calculator and a BlackBerry more than a revolutionary piece of hardware. Despite its peculiar design, the Kindle was easy to use and allowed owners to quickly download a book from Amazon’s vast catalog without connecting to a PC. That, it turned out, was the magic trick that not only transformed an industry but also Amazon’s own image in the eyes of the world.   There are certain moments in the history of technology that demand special acknowledgement. The introduction of the IBM PC in 1981 was such an inflection point, as was Microsoft’s (MSFT) rollout of Windows 95, which made computers accessible in many regular households. So was Apple’s (AAPL) introduction of the iPod in 2001, the iPhone in 2007, and probably even the iPad in 2010. The first Kindle belongs in that high-tech hall of fame. Code-named Fiona, the original Kindle was out of stock for much of its 15-month life but showed enough promise that the publishing world finally began to embrace the long-heralded promise of digital books. “I spent literally decades trying to get publishers to pay attention to e-books and I know how resistant they were to the idea,” says Tim O’Reilly, the founder of computer book imprint and conference organizer O’Reilly Media. “Most publishers just weren’t willing to move. Jeff made them all move, and he took a bold bet on hardware and got into a different business that didn’t necessarily play to Amazon’s strengths.”
Investors and even some consumers underestimated the impact of the Kindle, at least at first. A litany of similar e-readers had already flopped, including the Sony (SNE) Reader, which went on sale first in Japan and then received a tepid reception in the U.S. The Sony Reader had to be connected to a PC and had a limited selection of e-books. The Kindle was a stand-alone device that gave users instant access to Amazon’s catalog of 90,000 titles. Still, most analysts weren’t impressed. “The Kindle is the thing that I got most wrong in the whole history of digital change in publishing,” said Mike Shatzkin, CEO of publishing industry consulting firm Idea Logical. “I thought it wouldn’t work.”

Amazon was forced into inventing its electronic reading device. Selling physical books was its first business and at the time remained its best one. The company had also just watched Apple’s iPod and iTunes devastate traditional music retailers—and undermine its own business of selling CDs. Bezos knew what fate awaited industry incumbents, like Kodak, who were unable or unwilling to adjust their analog business models. Following the lessons of Harvard professor Clayton Christensen’s The Innovator’s Dilemma almost as if they were recipes in a cookbook, Amazon spawned an independent subsidiary called Lab126 in faraway Silicon Valley and then went about systematically disrupting its own bookselling business.

Read and learn more

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Monday, March 26, 2012

Yahoo - The Anti-Social Network ?

Yahoo Screwing Facebook?
Since digital portals and social networks are being used more and more by publishers and authors to do their work, a little understanding about how their management acts and interacts online might help one decide who to invest their time with.

Yahoo seems to be developing a certain rep for suing other online entities just as they are getting ready to go public with IPOs (Initial Public Offerings) --- apparently in an attempt to destroy or lessen the new IPO company's initial valuation. This in turn results in a lower price per share loan for expansion, research, etc.

Sounds like nasty business, sour grapes or whatever to me.

These intriguing details from David Kalish of Coats & Bennett PLLC through Lexology.com  :

The anti-social network: Yahoo v. Facebook

In quite an anti-social move, Yahoo has sued its former business partner Facebook for patent infringement. This is one of the first patent litigations in the relatively new and evolving field of social networking.

Yahoo claims that Facebook is infringing ten different patents related to a variety of different aspects of social networking. These aspects generally include instant messaging advertising, fraud prevention in a pay-per-click system, privacy protection and controls, news feed and information customization, and network architecture involved with social networking. Specifically, the following patents are involved in the suit:

Click link at end of post for list of patents.

Facebook denies that they infringe any of these ten patents and has vowed to fight. Many of these patents appear to be directed to basic concepts that may have been in use prior to Yahoo’s patent filings. Further, the patents issued before much of the current case law involving statutory subject matter (i.e., 35 U.S.C. 101) regarding computer-related information. Issues may arise regarding whether these patents meet the new requirements as now interpreted by the Patent Office and various courts.

Yahoo is bringing this suit at a time when Facebook may be somewhat vulnerable. Facebook is in the process of an initial stock market listing that is expected to provide a valuation of between $75 billion -$100 billion. Facebook may be more willing to settle this dispute prior to the offering to remove any potential issues that could affect the value of the company. Yahoo has used this timing strategy before when they sued Google for patent infringement in 2004. That suit was filed at a time when Google was preparing for their initial public listing.

Read and learn more

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Saturday, September 17, 2011

Reformatting Publishing as We Know It ... Even Today's Publishing!

Many individuals, companies, technologies and other entities have been, are presently involved in or are aspiring to do just that ... reformat or redo publishing as we know it.

In fact, a lot of reformatting has already taken place, right?

Now Google is getting ready to enter and 'improve' the social publishing genre. It’s not just about sharing content anymore, it’s about apps that magically reformat content that’s out there ... for a better sharing experience!


Technology is moving at warp speed, and much is above my head anyway :), but you will find these details from Silicon Republic.com reported by John Kennedy deliciously riveting and informative:

Google wants to reformat the publishing business

It has emerged that Google is about to take on the social publishing revolution and beat early proponents like Flipboard and Pulse by helping the genre to flourish on its Android platform for smartphones and tablets.

Anyone who is familiar with apps like Flipboard – an elegant iPad app that takes feeds from Facebook, Twitter and a plethora of mainstream publications liked Forbes and the New Yorker and turns them into an elegant table-top magazine – will realise that the era of social publishing is well and truly upon us.

It’s not just about sharing, it’s about apps that elegantly reformat content that’s out there – whether it’s an online news piece, a blog or just a tweet – for your reading/viewing pleasure.

Apps like Pulse on both iOS and Android devices beautifully rend all your feeds from Google Reader into a tabular array to ensure you miss nothing.

It has emerged that Google is now working on a product that will take content from Google+ and other social sources to compete with Flipboard and Pulse in the growing social magazine space.

Read and learn more

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Saturday, August 27, 2011

Prominent French Publisher, La Martiniere, Reaches E-Book Detente with Google

La Martiniere, the third largest publisher in France (behind Hachette and Editis), fought a five year battle to stop Google from scanning and selling (mostly out-of-print) copyrighted works willy-nilly ... and they have successfully reached a detente.

I wouldn't have thought it would be so hard, even for out-of-print works, given that they are supposedly copyrighted for life ... unless the copyright ownership was in question.

Anyway, publishing intrigue is alive and well and shouting all over the place and across formats and platforms.

This from Barbara Casassus as reported in TheBookSeller.com:

La Martinière and Google sign agreement

French publisher La Martinière has dropped its legal action against Google and signed an agreement with it to scan specified out-of-print French language titles.

The publisher was locked in a five-year long legal battle against Google for having digitised copyrighted books without permission. The pact is similar to the one finalised last month with Hachette Livre, which was aimed to serve as a model for other French houses.

The difference is that La Martinière and Google will draw up a catalogue including both the titles already scanned in partnership with American libraries and those to be covered by the latest deal, a Google France spokesperson said. The publisher will decide which titles will be withdrawn and which will be scanned.

Several thousand titles could be involved, La Martinière c.e.o. Hervé de La Martinière said. The group will be able to sell the scanned books through the Google e-books platform on a revenue-sharing basis, with the publisher earning the undisclosed majority share, the Google spokesperson added.

Read and learn more

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Thursday, April 14, 2011

Publishing Nuggets--Insights for You

Insightful publishing news bouncing around the web today...from mag advertising revenues increasing, tech advances in tablet apps, new custom Publishing Options for the Higher Education Community to Google's earnings falling short!

A regular treasure trove of incisive publishing and publishing-related learning material.

I present some of what I consider the most interesting:

IAB Reports 2010 Internet Ad Revenues Up Almost 15 Percent

2010 fourth quarter revenue increases 19 Percent over 2009 Q4.

I wanted to introduce the IAB (the Interactive Advertising Bureau) to you all in this one.

Grading the Tina Brown Newsweek

Packaging, graphics are much improved, but can she walk the “Newsbeast” line?

Sports Illustrated Launches App for Motorola Xoom

App is part of Time Inc.’s “All Access” digital subscription plan.

Could Google’s earnings feed doubt across the tech world?


Google’s earnings fell short of what analysts were expecting Thursday, sending shares in the tech giant sinking to a six-month low in after-hours trading.

Read and learn more at the Publishing/Writing: Insights, News, Intrigue Blog

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Wednesday, February 23, 2011

Google's 'One Pass' Micro-Payment Model


For those not aware, Google Publishing has introduced a micro-payment (in other words: pay-per-piece) system called One Pass for content that readers may not want a complete subscription plan for.

Good idea for premium content...And Google will take a reasonable 10% for the set-up trouble.

This kind of model is great for allowing good writers to get paid for their product while still allowing readers to access targeted content at a reasonable price without having to subscribe to a bunch of extraneous data of no interest to them.

Seth Weintraub of Fortune 500 Tech/CNNMoney, spells out more details in this account of Focus Online, the third largest German publisher, trying out the new 'OnePass' model:

A German newspaper gives Google's One Pass a shot

Google's model of making a few bucks per article may make the most sense in the long run
Focus Online, the third largest German publisher, is Beta-testing Google's (GOOG) publishing system, according to the Guardian. The One Pass system is a web-based tool for publishers who want to charge micro-payments for content rather than use a subscription service. Each piece of content is paid for through Google's Checkout system and for the trouble, Google takes a 10% cut. Publishers decide how much to charge and can update the content at any time, rather than having to go though an app store approval process.

For Focus, One Pass is currently just an experiment, which they have very low expectations of monetary gains. They are charging 10 (Euro) cents per article of which Google will receive a penny per view.

We believe it could be a success but don't know yet. We don't expect it to make much money in the beginning. But if articles are relevant in the longer term then it could be a good way to earn money – I'd say 500 euros (£421) each year [5000 articles a year, or 14 articles a day] is okay for four or five years. This isn't about transforming our business, the majority of our income will be advertising for a long time to come, but it is about testing what else could work.

But will the system work?




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Monday, February 21, 2011

Apple's Policies Downright Orwellian


More on Apple's subscription policy for publishers.

There is another slant to Apple's bad subscription policy for publishers; one I hadn't contemplated until I read yet another piece on this head-knocker issue by Larry Magid in MercuryNews.com.

Simply put, Steve Jobs, by the level of control he wants to exert, wants to tell the rest of us what we can and can't download on his devices. He is acting like the supremo censor king!...And it will hurt his business in the future.

In my opinion, Mr. Jobs should get back to the business of improving and facilitating the internet with top quality products and remove all roadblocks to designers to create apps that will further enhance his core products...Good for his business...Good for sharpening his competitive edge...Good for all of us.

Excerpt from Magid's article: "That level of control has allowed Apple to censor apps for a variety of reasons, ranging from duplication of existing apps to its efforts to keep porn and malware from being used on its products. While that latter motivation may seem noble, it's also presumptuous. Steve Jobs has a perfect right to keep legal adult content away from his own devices and those of his minor children, but I don't see why he has a right to decide for the rest of us."

The key word here is 'presumptuous' and Mr. Jobs has to escape this kind of arrogance.

From MercuryNews by Larry Magid:

Apple, Google offer publishers competing online payment systems

Google and Apple last week announced competing online payment systems to allow publishers to charge for content on digital devices. Apple's system is designed to work with the iPhone, iPad and iPod touch, while Google announced its will work with "tablets, smartphones and websites." Presumably most of the tablets and phones will be running Google's Android operating system but it's possible that its system will also work on other mobile platforms.

One difference between the Apple and Google platforms is that Apple will charge publishers 30 percent of the subscription revenue while Google plans to keep only 10 percent. But perhaps more important distinction is the way the two companies plan to handle customer data.

On its website, Apple said that "customers purchasing a subscription through the App Store will be given the option of providing the publisher with their name, email address and zip code when they subscribe." The key word is option. By default, only Apple will have that information. Google, which in general takes a more open approach to developers, will reportedly pass that information on to publishers.

The issue of access to customer information is important to the publishing industry, according to Nina Link, CEO of MPA -- The Association of Magazine Media. In an interview, she said that "publishers have historically had relationships directly with the consumer and have access to data as they renew them year after year and as they offer them additional products that are targeted to their interests."

Read and learn more


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Tuesday, January 18, 2011

Google and Market Monopolization


Google is the biggest search engine in Europe with 90% of the market.

Apparently, while pushing hard to capture this market, Google tripped over some of the anti-trust laws in the European countries.

Google has already reached anti-trust settlements/agreements in France and Germany and is in the process of settlement with Italian publishers.

FIEG (Italian Federation of Newspaper Publishers) filed suit against Google in 2009 for market monopolization when it came to distributing online news. Prior settlements have resulted in more content control for the publishers and more transparency in ad revenues gained from publishers' sites.

Well, holy shitwowsky, I hope Google is learning its lessons finally and that the U.S. is keeping a sharp eye on this.

Here are more details reported in Monsters and Critics dot com (M&C) , a fine source for world news and current affairs:

Italian publishers, Google reach deal on online news

Italy's anti-monopoly agency formally ended a complaint against Google Monday after the company reached a deal with Italian media groups on content management and advertising revenue, reported government and business groups.

The deal, proposed by Google in response to a complaint filed by the FIEG publisher's association in 2009, will give Italian publishers more control over content used in Google's online news service and require more transparency about ad revenues linked to those news sites.

FIEG had accused Google of market monopolization when it came to distributing online news.

FIEG President Carlo Malinconico greeted the opinion, noting it was the first time Italy's AGCM competition authority had dealt with the question of Google's relation to the publishing industry.

But the deal will not be certain until legislators pass new laws to reflect the agreement.

Read and learn more




Saturday, December 18, 2010

Publishers Claim Google Stuffs Competition


Some powerful newspaper and magazine European publishers have filed complaints that Google has stopped acting simply as a search engine and has entered into direct competition with them by adding more and more of their own related content and ads on search pages (placed right next to the requested service data) and are not properly compensating or ranking companies that offer similar services.

Looks like Google wants to expand but doesn't know how with the proper online etiquette...and may be stepping on some toes...and that's putting it politely!

I wouldn't dare say that they are strong-arming the competition, trying to take over territories, taking without compensating and generally acting like 1930's thugs and assholes.

The New York Times ran this pointed article by James Kanter:

European Antitrust Inquiry Into Google Is Broadened

BRUSSELS — The European Commission has widened its investigation into Google by taking on two German cases involving complaints from a powerful group of newspaper and magazine publishers and an online mapping company, officials said on Friday.

Joaquín Almunia, the European competition commissioner, announced a wide-ranging case against Google at the end of November, saying investigators would focus on whether the search engine company gave preferential treatment to its services when ranking search results, and whether it discriminated against competitors.

By taking over the German cases as well, Mr. Almunia will get access to additional evidence collected by authorities in Germany, where more than 80 percent of computer users rely on Google to search the Web.

The German cases also give a more European appearance to an investigation that so far has been dominated by complaints by companies that have received support from the software giant Microsoft.

Google said the decision was largely procedural because the European Commission takes over cases from member countries when there are overlapping issues.

“We continue to work cooperatively with the commission and national regulators, explaining many aspects of our business,” a Google spokesman, Al Verney, said. “There’s always going to be room for improvement, so we are working to address any concerns.”

Read and learn more

Monday, December 6, 2010

Google Bookstore Snuffs E-Book Market Monopolies


In my post yesterday I ranted about the dumb Apple mis-management of their clients' subscribers' data; and mentioned that they would lose clients to Google and others if they didn't change their hoarding of actual content provider subscription info...gained through docking on and selling through their iPad store.

Well Google opened their eBook store today! This should change the competitive landscape a little more than just a tad, my friends.

This account of the Google eBook store opening by Matthew Flamm of Crain'e New York Business:

Google shakes up e-book market

The long awaited Google e-bookstore opened for business Monday, heralding a possible sea change in the business of selling digital books.

Describing itself as the world's largest e-books collection, Google eBooks has an inventory of more than 3 million titles, which includes millions of public domain books that are available for free, and several hundred thousand titles that are for sale.

Though some analysts have noted that Google is untested at e-commerce, the search giant's digital bookstore has enough distinctive features to make it attractive for users, publishers and bookselling partners. Most significantly, Google is using a device-agnostic open e-publishing format, which makes its e-books compatible with computers and e-readers from Barnes & Noble, Sony and Kobo, which also use the open format.

A Google eBooks application can be downloaded for the Apple iPad and iPhone.

In addition, since Google has placed the titles in what is known as an “open cloud” platform, they can be accessed by the same user from a range of devices, each one picking up on the same page where the user left off.

Read and learn more

Friday, November 19, 2010

French Intellectual Property Law Stronger than US Copyright Law for Authors


More clarity and detail RE the Google copyright infringement case with US and French authors and publishers...AND why the French agreement is superior!

For a little background on this intriguing issue, read my 11/18/10 post on Writers Thought for Today Blog .

Diane Mullenex and Jacques Mandrillon, legal beavers for the French legal firm, Ichay & Mullenex Avocats, write this for Lexology.com:

In 2004, Google launched its “Books Library Project” in order to create a universal library online by digitising books and making it available for consultation on one of its application. This initiative was followed, the next year, by a copyright infringement case brought by the US Authors Guild and five majors US publishers.

Finally, in October 2008, they reached a settlement which has been amended some months later. The Google Book Settlement is not finalized yet, awaiting US Department of Justice approval. Nonetheless, the deal was the best they could get at the moment.

On the 17th of November, Google and Hachette Livre, the largest publisher in France and the No.2 trade publisher by sales worldwide, have reached an agreement authorizing Google to scan and sell electronically its out-of-print French language titles under the control of the publisher. This agreement covers about 50,000 French titles, including literature and nonfiction works, still under copyright protection.

The two deals are different: but why?

Judicial history is different, culture is different and political background is different

In December 2009, the search engine company was found guilty of copyright infringement by the High Court of First Instance of Paris for digitising the books of the French publisher La Martinière and putting extracts online without its written prior approval. The case was brought by La Martinière, the French publisher’s union (SNE – Syndicat national de l’édition) and a publishers and authors’ group (SGDL – Société des gens de lettre). All the more, several French major publishers, including Hachette, declared their intentions to sue Google for the same reasons.

These cases are related to the initial version of the Books Library Project. In this Google application, in order to answer to their search queries, users were allowed to read the full text of public domain books but only few paragraphs in titles still protected by copyright.

Read and learn more


Tuesday, May 4, 2010

Google eBook Service "Google Editions" Coming This Summer


Good ole Google is entering into the eBook market with a program that will be available through ANY computing device! How about that??...

Here is a report by Sarah Lai Stirland (pictured at left), Assistant Managing Editor of BroadbandBreakfast dot com:

Google plans on launching its open eBook service Google Editions by June or July, according to a Tuesday report in the Wall Street Journal.

Google Wants To Open Up the Market For Digital Books
Google’s manager for strategic partner development Chris Palma disclosed the company’s plans during a Tuesday morning panel discussion sponsored by the Book Industry Study Group in New York City. The panel discussion focused on cloud computing and the business of publishing.
Unlike Apple and Amazon’s eBook services, Google’s will be available through any computing device. The launch of the service appears to have been delayed by the negotiations over the different visions between Google and the publishing industry over how its service should function.

The Journal story says that the service will allow readers to both buy digital books directly from Google as well as from book retailers’ web sites. The pricing of the books will be closely watched as the publishing industry has fought Amazon’s push to sell books for a flat $9.99 on its electronic book device the Kindle.

Consumers have already downloaded more then 1.5 million eBooks through Apple’s new iBookstore, according to a company statement issued Monday. Apple sold its millionth iPad on Friday after just a month of its launch, according to the statement. TechCrunch reports that Amazon has sold around three million Kindles as of this January. The company first released the product in late 2007.

The future of digital book licensing and the separate issue of the impact of the Google’s book search settlement will be discussed at the inaugural Intellectual Property Breakfast Club meeting May 11 in Washington, DC. The panelists include: Jonathan Band, counsel for the Library Copyright Alliance, Michael Capobianco, vice president of the Science Fiction & Fantasy Writers of America and Sherwin Siy, Public Knowledge’s deputy legal director.

Now if they’ll only make a water-resistant book device that can brought to the beach. Perhaps they could charge a premium.

Saturday, February 6, 2010

Feds Troubled by Google's Digital Book Deal

More drama and intrigue in the publishing world! You got to love it!

Michael Liedtke of Business Week reports further on the Google digital rights deal giving them exclusivity over millions of hard-to-find books...

The U.S. Justice Department still thinks a proposal to give Google the digital rights to millions of hard-to-find books threatens to stifle competition and undermine copyright laws, despite revisions aimed at easing those concerns.

The opinion filed Thursday in New York federal court is a significant setback in Google's effort to win approval of a 15-month-old legal settlement that would put the Internet search leader in charge of a vast electronic library and store.

A diverse mix of Google rivals, consumer watchdogs, academic experts, literary agents, state governments and even foreign governments have already urged U.S. District Judge Denny Chin to reject the agreement.

The Justice Department's perspective presumably will carry more weight with Chin, given its position as the chief U.S. law enforcement agency.

In its 26-page brief, the Justice Department praised the revised settlement for making "substantial progress" since it objected to the original agreement in September.

But the government advised Chin that the agreement still oversteps the legal boundaries of a class-action settlement, describing the proposal as "a bridge too far." The Justice Department also raised concerns that Google's partnership with the participating U.S. publishers could turn into a literary cartel that would wield too much power over book prices.

"The United States believes that the court lacks authority to approve" the settlement in its current form, the government's lawyers wrote.

The filing also asserted that the modified agreement doesn't adequately protect the copyrights and financial interests of "orphan works" -- out-of-print books whose writers' whereabouts are unknown.

Despite its misgivings, the Justice Department urged the parties to take another stab at making changes that would eliminate its legal concerns. The department provided a list of recommendations on how to achieve that.

In a statement, Google spokesman Gabriel Stricker gave no indication whether the company and other settling parties are willing to amend the agreement again.

"The Department of Justice's filing recognizes the progress made with the revised settlement, and it once again reinforces the value the agreement can provide in unlocking access to millions of books in the U.S.," Stricker said.

Chin has scheduled a Feb. 18 hearing to consider approving the class-action settlement.

Consumer Watchdog, one of the groups fighting the settlement, applauded the Justice Department for taking a stand against a deal "that unfairly benefits the narrow agenda of one company."

But a former policy director for the Federal Trade Commission lashed out at the Justice Department and predicted Chin would approve the settlement.

"The DOJ's view is clouded by taking a microscopic and static view of an incredibly dynamic marketplace," said David Balto, now a senior fellow at the Center for American Progress, a think tank.

The government's antitrust concerns extend beyond the settlement's potential for driving up book prices. Thursday's filings also pointed out that the deal could make Google's search engine even more dominant by giving it a digital database of books built up largely by ignoring copyright laws.

"Content that can be discovered by only one search engine offers that search engine some protection from competition," the Justice Department wrote. "This outcome has not been achieved by a technological advance in search or by operation of normal market forces; rather, it is the direct product of scanning millions of books without the copyright holders' consent."

Google already processes about two-thirds of the search requests in the United States, an advantage that led the company to rake in $79 billion in revenue during the past five years -- mostly from short ads posted alongside search results and other Web content.

That success has emboldened Google to make digital copies of more than 12 million books during the past five years, it has shown only snippets from most of them while trying to revolve a class-action lawsuit filed in 2005 by groups representing U.S. authors and publishers. The suit alleged Google's book-scanning project trampled their intellectual rights.

A $125 million truce reached in October 2008 has remained in a holding pattern while Google tried to notify the affected parties and overcome staunch resistance to the deal. Some of the most strident opponents have been Google rivals, including Microsoft Corp., Amazon.com Inc. and Yahoo Inc.

The agreement also has prominent supporters, including college libraries, publishing groups and Sony Corp., which wants to tap into Google's digital book index to feed its own electronic reader, which is competing against Amazon.com's Kindle.

Tweaks made to the settlement in November were supposed to end the bickering.

Among other things, the revisions provide more flexibility to offer discounts on electronic books and promise to make it easier for others to resell access to the electronic library.

The changes also narrowed the settlement's scope so it would only apply to books registered with the U.S. copyright office or published in Canada, the United Kingdom or Australia.

Nevertheless, the French and German governments still maintain the deal will infringe on the rights of writers in their countries. And groups representing authors in Japan, New Zealand, Germany, Austria, Switzerland and Italy remain opposed.

Wednesday, February 3, 2010

New Service Aims to Help Publishers Bypass Google

Publishers, do you want people to find and go to your site without having to look up related terms on Google (or Bing)? Well, Matt Kinsman of FOLIO magazine has reported on a new service, MashLogic, that allows searchers to find your site through related topics or terms without going through Google or Bing.

Matt reports: While the debate over “Google: Friend or Foe” continues with magazine and online content publishers, a new service from MashLogic offers publishers a way to keep readers at their sites without having to look up related topics on Google or Bing.

MashLogic has developed two semantic tools, “2Stay” and “2Go,” that identify and link to related topics and terms. “If you’re interested in a certain topic like sports or music, this would automatically identify links to those topics like players and teams or performers,” said CEO Ranjit Padmanabhan.”

The service is customizable for the host site. On Goal.com, a soccer-dedicated site and early MashLogic client, a series of red dots are visible under linkable terms which take the reader to other contextually relevant articles at the site. MashLogic is currently on 14 of Goal’s international language sites and in front of approximately 10 million monthly uniques. “This offers the ability to expose the reader to additional content,” said vice president of business development John Bryan. “There is a great degree of positive churn with stories and we’re making older content relevant by bringing it in front of the user. This also reinforces the relevance of your brand to the user and can increasing page clickthrough and time on site, which leads to higher CPMs and advertiser satisfaction.”

Bryan said the tool has particular appeal for publishers in three areas: fast-moving news, celebrity stories and sports. Past articles can be presented in a vertical timeline or horizontally across different categories. In a demo for the NewYorkTimes.com, the term “Meryl Streep” on the home page generated 10 related stories in the past seven days that had been on the site across blogs, movie reviews, fashion, finance and celebrity.

The minimum requirement for a publisher is to have an RSS feed which they can turn over to MashLogic for indexing, as well as implementation of a few lines of java script. Publishers can also restrict certain terms (such as the name of a competitive site).

"We have found MashLogic to be a valuable tool in both retaining users on Goal.com and encouraging them to return to the site for access to related content,” said Ron Elwell, president and COO of Goal.com. "We generate upwards of 60,000 articles each month, and MashLogic encourages our visitors to read and engage more with them. It also diverts users back towards Goal.com in coordination with our content, and the tool is in line with our aim of equipping each user with the functionality to seek out information."

Free To Publishers (With an Eye on Revenue Sharing)

MashLogic is currently free to publishers and is looking at developing a revenue share model on product links to sites such as iTunes and Amazon, as well as product sales (such as a soccer jersey) on sites like Goal.com.