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Friday, July 13, 2012

Fanado = An Online Event and Marketing Space for Writers and Publishers


Margaret Atwood, famed poet and writer, has created a digital place where publishing professionals will now be able to create live meet and greet events for their authors and other artists, anytime and anywhere, engaging and expanding their audiences while promoting new works.

This is a beta site that has a lot of promise, in my humble opinion. It is a very innovative idea that marries a traditional marketing concept with new technology to produce an instant virtual/digital event palace for mingling with fans, publishers and other industry professionals, expanding your base and marketing your works.

And Fanado has some very impressive industry sponsors on board.

'Audible.com, Wattpad, Random House, Inc. are among those companies that supported Fanado’s indiegogo fundraising campaign (http://www.indiegogo.com/fanado) with a commitment to a one-year exclusive event stage on the Fanado beta site.'

PRWeb press release in SFGate has more details:

Fanado Announces its First Publishing Industry Sponsors



Fanado, the online video conference and signing service founded by acclaimed author Margaret Atwood, is now joined by seven major providers and promoters of publishing in the digital age including Audible.com, Wattpad, and Random House.

Los Angeles, CA (PRWEB) July 13, 2012

Fanado, the online video conference and signing service founded by acclaimed author Margaret Atwood, is now joined by seven major providers and promoters of publishing in the digital age.

Audible.com, Wattpad, Random House, Inc. are among those companies that supported Fanado’s indiegogo fundraising campaign (http://www.indiegogo.com/fanado) with a commitment to a one-year exclusive event stage on the Fanado beta site. These innovators will now be able to create live meet and greet events for their authors and other artists, anytime and anywhere, engaging and expanding their audiences while promoting new works.

Audible (“engaging millions of listeners with stories told”) will conduct their first Fanado events from the floor of ThrillerFest (NY) on Friday, July 13. Beth Anderson, EVP & Publisher of Audible, Inc., says, “The Fanado channel will give authors more opportunity to connect directly with people who devour books through their eyes and ears. I know that our Audible listeners will love being able to meet their favorite authors and to have a personalized, autographed memento of that meeting.”

Also this week, Wattpad (“Unlimited Stories”) accompanies Margaret Atwood to Comic-Con, where she will interview SciFi author Rob Reid about his new novel, Year Zero, on a Fanado online stage. Allen Lau, CEO and Co-Founder of Wattpad, where Atwood is currently publishing original poetry and judging the Wattpad poetry contest aptly dubbed the “Attys”, explains: “There’s such a natural fit among everything that we do and everything Margaret does.”

Read and learn more

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