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Monday, April 12, 2010

BN's Nook Expanding Its Retail Presence

The competition between e-readers is heating up...as expected! The Barnes & Noble's Nook will be sold in the Best Buy chain beginning next week per the Associated Press:

Bookseller Barnes & Noble Inc. has struck a deal with electronics retailer Best Buy to start selling its Nook e-reader in more than 1,000 of the mega stores next week.

Electronics seller Best Buy Co. will sell Barnes & Noble Inc.'s electronic reader Nook beginning Sunday, the companies said Monday.

The $259.99 e-reader and its will be sold at 1,070 Best Buy stores in the U.S.

Previously, the device was sold only at Barnes & Noble stores and online.

Barnes & Noble introduced the Nook last year to compete against Amazon.com's Kindle and other e-readers.

Shares of the book seller rose 10 cents to $22.87 in morning trading. Best Buy shares rose 14 cents to $45.03.
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