Anna Wintour - One of the most Powerful women in publishing |
I believe this kind of analysis gives all aspiring writers, authors and indie publishers insight into the current day evolving industry that will empower them in their future endeavors.
First, what is a mass media company (Conde Nast has grown into one over recent years)?
Secondly, a little history of Conde Nast: Condé Nast, a division of Advance Publications, is a mass media company headquartered in the Condé Nast Building in New York City. The company attracts more than 164 million consumers across its 20 print and digital media brands: Allure, Architectural Digest, Ars Technica, Bon Appétit, Brides, Condé Nast Traveler, Details, Epicurious, Glamour, Golf Digest, Golf World, GQ, Lucky, The New Yorker, Self, Teen Vogue,Vanity Fair, Vogue, W and Wired.
The company launched Condé Nast Entertainment in 2011 to develop film, television and digital video programming. The company also owns Fairchild Fashion Media (FFM) and its portfolio of comprehensive fashion journalism brands: Beauty Inc., Footwear News, M, Style.com and WWD.
The company was founded in 1909 by Condé Montrose Nast and has been owned by the Newhouse family since 1959. Samuel Irving Newhouse, Jr. is the chairman and CEO of Advance Publications, Charles H. Townsend is its chief executive officer and Robert A. Sauerberg is its president.And now this from Crain's New York Business by
Anna Wintour consolidates her power at Condé Nast
An executive transition also gave President Bob Sauerberg new responsibilities.
A long-expected executive transition took a step forward at Condé Nast on Wednesday with the announcement that President Bob Sauerberg would assume new responsibilities and Vogue Editor-in-Chief Anna Wintour will have no rival in her role as creative director.
Editorial Director Tom Wallace will leave the company. Though he is not being replaced, his job was considered redundant after Ms. Wintour was named creative director last year. John Bellando, a 15-year veteran who was both chief financial officer and chief operating officer, is also leaving the company, to be replaced by an executive from Time Inc.
Mr. Sauerberg, appointed president four years ago Wednesday, will "assume a leading role in all revenue generation activities," CEO Chuck Townsend wrote in a memo to staffers. That leading role will include overseeing Condé Nast Media Group, the division that handles the large corporate advertising sales that have traditionally produced 80% of the company's ad revenue.
Brought in following a brutal advertising recession, Mr. Sauerberg was charged with finding new sources of revenue, and already oversees consumer marketing, digital operations, business development, corporate administration and the new television arm Condé Nast Entertainment. He is also the heir apparent to Mr. Townsend, who is 69.
Mr. Townsend acknowledged the power shift in his memo, noting that "Bob and I have worked side by side as CEO and president to ensure we prepare the company to reach new heights." The changes announced Wednesday begin "this seamless transition."
As part of the transition, Mr. Sauerberg added to his corporate team, bringing in David Geithner from Time Inc. to replace the well-liked Mr. Bellando, who was considered "Chuck's right arm," according to a former Condé Nast executive. Mr. Geithner will report to Mr. Sauerberg, as will Lou Cona, president of Conde Nast Media Group.
Ms. Wintour's ascension was no surprise.
"Anna really has more power than Bob and Chuck combined," said the former executive. "She's the person everyone sees as a visionary and as having a huge amount of influence inside and outside of the building."
Condé Nast—part of the privately held, Newhouse family-owned Advance Publications—still has its own way of doing things, with roles that are not always clearly defined. For instance, some publishers report to Mr. Townsend, while others report to Mr. Sauerberg. With Wednesday's announcement, they will all report to Mr. Sauerberg, according to a person familiar with the matter, although one publisher was unaware of any change.
"At a company like this it doesn't matter," he said. "You have very little oversight either way."
Correction: All Condé Nast publishers will report to President Bob Sauerberg. This fact was misstated in a previous version of this article, published online July 23, 2014.
Resource article:
http://www.crainsnewyork.com/article/20140723/MEDIA_ENTERTAINMENT/140729938/anna-wintour-consolidates-her-power-at-condeacute-nast
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