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Monday, February 7, 2011

REAL Push-Button Publishing


Holy shitswowki! A 10-year old company, Really Strategies, Inc., has broken through the next-level-tech-publishing-ceiling and designed a system that seamlessly ingests Word documents and automatically converts them to XML. More than that, this system offers output to all major publishing formats in 70 languages without changing a publisher’s existing production systems...AND it performs all this in literally seconds...figuratively speaking.

The system is dubbed RSuite Cloud. It will improve content management systems (CMS), increase production and decrease costs!

Talk about putting a Speedo workout suit on your editorial and production workflow tasks!

Great details here by Barbara Brynko in Information Today, Inc.:

RSuite Cloud: Push-Button Publishing

Publishers today are scrambling to keep profits up, costs down, and users happy. But keeping a secure foothold in the information industry isn’t easy, especially with the increased demands of changing technology and multichannel delivery.
“Some publishers are very good at managing technology and some are not,” says Barry Bealer, CEO of Really Strategies, Inc. That’s one of the reasons the company rolled out its latest product called RSuite Cloud, a cloud-based, push-button publishing system for print and digital products. It’s designed to automate the publishing process, offering output to all major publishing formats in 70 languages without changing a publisher’s existing production systems. “This is for the publisher, whether big or small, that doesn’t have a large in-house staff,” says Bealer. “You don’t have to manage the service; it’s all in the cloud.”

During Really Strategies’ 10-year history, the company has continued to meet the changing needs of its growing list of clients, including IEEE, Oxford University Press, The McGraw-Hill Cos., and The New York Times. And during that decade, the company also expanded its global reach from its headquarters in Audubon, Pa., to offices and development partners worldwide, from Australia to China and points in between.

In the past year, Bealer says Really Strategies has fine-tuned its mission, “which is really about accelerating publishers’ revenue and profit growth by providing better content management.” The bottom line: “If you can’t get your products out, you can’t generate revenue or profits,” he says. “But if you have the right technology in place, you can create new derivative products literally on the fly.”

RSuite Cloud was created with better content management in mind. It joins the company’s two other solutions: RSuite CMS, a content management system designed specifically for publishers, and DocZone, an end-to-end SaaS XML content management system for technical publishers.

For Dan Dube, senior vice president of cloud solutions at Really Strategies, RSuite Cloud is nothing short of revolutionary. “What we’re talking about here is revolutionary,” he says. “Our differentiator is the automated production of a multilingual tool that will print an ebook completely online.” Although there is some standardization in the process of preparing content in RSuite Cloud, publishers can literally push a button to generate an ebook in 70 different languages within seconds or minutes, he says.

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