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Tuesday, June 22, 2010

Barnes & Noble Cuts Nook prices!

The eReader wars are escalating! Let's go into the eReader jungle and reconnoiter a little bit...

Here is a frontline report from imbedded reporter Larry Dignan, Editor in Chief of ZDNet and SmartPlanet as well as Editorial Director of ZDNet's sister site TechRepublic:

Barnes & Noble cut prices for its nook e-reader from $259 to $199 and introduced a $149 Wi-Fi version in a move to put pressure on Amazon’s Kindle and grab more market share.

The move is likely to put Amazon on the defensive and the e-commerce giant appears to have been either caught flat-footed or resting on its early Kindle lead. Many folks have noted that Apple’s iPad is a dedicated e-reader killer, but let’s exclude Steve Jobs & Co. from the picture. Even excluding Apple, Amazon looks a bit behind the curve on e-readers.

Read more: http://alturl.com/t8bg
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